Grubb-Ellis Spotlight – Commercial property mapping system
CHALLENGE: Unite a diverse suite of geospatial data services into a single, easy-to-use tool to support Grubb-Ellis’ commercial real-estate agents in the field.
APPROACH: Interview key stakeholders at the executive and account-manager levels. Develop use cases and requirements to validate user roles, permissions and activities. Collaborate with developer to explore all formats for data overlays. Design a user flow and lightweight interface that enables swift execution of core use cases, yet allows users to customize and mark up maps for later review with clients.
RESULT: Project was not deployed due to lack of funding, but the application remains a clean, easy-to-use and powerful tool for showing clients the demographics, utilities, amenities, risks and benefits of locating in any given neighborhood in the U.S.