I developed product strategy, user-experience design and service-offering productization for a mobile-first psychometric-analytics platform that maximizes human performance for business, academics, pro sports and esports.
I created the brand, UX and global go-to-market strategy, and oversaw development for a gamified-dating startup. The app was designed to bridge the huge gap between Tinder’s crude hot-or-not mechanic and eHarmony’s tedious and impersonal computer questionnaire by helping singles break the ice and actually get to know each other through mobile casual games.
Co-founder & Chief Technology Officer and Product Manager
I Developed games, social technology and content/audience strategy for mobile, consoles, VR and gesture-controlled platforms:
Snapcious – I designed, oversaw development and managed product and daily operations for a mobile brand-marketing platform driven by gamified photo-sharing.
F/8 – I designed the game mechanic, and co-developed the story and business strategy for a first-person shooter that makes you a battlefield news photographer.
I, Maestro – I designed the concept and game mechanic and co-developed story and business strategy for a deeply-immersive music game for gesture-controlled mobile and VR.
speakTECH / Perficient, Inc.
Consultant – UX and Product Strategy, Innovations Director – Agency
Developed information architecture and UX for web, social, desktop, mobile & multi-touch
Led strategy on social, content and branding projects for the firm’s interactive agency
Instituted social-monitoring practice for pre-sales & project-development
Delivered white paper on enterprise social-technology strategy
Conducted business analysis and developed proposals leading to $15m+ in project sales